fresco fresco di oggi - The AI-native telco: Radical transformation to thrive in turbulent times | McKinsey

on

nuovo report appena uscito

  • sottolinea la necessità per essere efficaci del C-Level sponsorship (as usual)
  • definisce 4 aree , la quarta è meno “scontata” delle altre
    1. drive revenue protection and growth through personalization,
    2. transform the cost structure,
    3. enable a frictionless customer experience, and
    4. meet new workplace demands.

 

la figura è un esempio di AI per il processo di customer care commerciale

 

The AI-native telco: Radical transformation to thrive in turbulent times

February 27, 2023 | Article

Artificial intelligence, when deployed at scale, can help telcos protect core revenues and drive margin growth. But capturing this opportunity will require a wholly different approach.